29 Mar
2011

AV is …[blank]… The Yes campaign are still missing the answer to “What is AV?”

“What is AV?” is the essential question that the official Yes to Fairer Votes campaign is not yet answering for me, and, it seems, the British public at large.

I don’t mean an explanation of how AV works. I mean the very simplest association in people’s minds of “What is AV?”.
And I don’t even mean just for the 16% of people who have never heard of it [YouGov, 9-10 Mar] or even the 37% of people who have heard of it but aren’t sure how it works.

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25 Mar
2011

“Yes to AV” Postcards needs to be just one stream in a river of grassroots action

This post gives you the thinking behind our new Yes! Postcards site for the AV referendum. It is a longer version of an original post on Liberal Conspiracy.

When the No2AV campaign chose to lie last month about the costs of the coming referendum, Yes campaigners found there was no real arbiter of truth in British politics. Sunny Hundal’s complaint was batted back and forth between Advertising Standards and the Electoral Commission. Yes to Fairer Vote’s campaign to petition the authorities fell on deaf ears. It turns out referenda are somewhat loosely regulated, and the No campaign wasted no time in taking advantage of that.

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